Account management skills developmentAgency LeadershipBusiness July 10, 2024 Will agencies need fewer project managers in the future? How the demise of the billable hour will affect agency roles… Agencies typically price… Jenny 0
Account management skills developmentAgency LeadershipBusinessGrow your businessImprove Account Management Skills May 20, 2024 Why the account manager ‘permission line’ is stopping growth In 2019 Gartner conducted a study to understand why account managers were ineffective in growing… Jenny 0
Account management skills developmentAgency LeadershipBusinessGrow your businessImprove Account Management Skills April 4, 2024 How to solve a client’s business problem as an agency account manager Michael Farmer, a management consultant who has studied creative agencies for 30 years, said this… Jenny 0
Account management skills developmentBusinessImprove Account Management SkillsNew to Account Management September 11, 2023 What are the legalities of using AI for agencies? Many agencies are using generative AI tools but some are concerned about: Client confidentiality i.e.… Jenny 0
Account management skills developmentBusinessImprove Account Management SkillsNew to Account Management May 11, 2023 How a copywriting agency is embracing generative AI Agencies use generative AI tools to make internal workflow more efficient and teams more productive.… Jenny 0
Account management skills developmentAgency LeadershipBusinessImprove Account Management Skills March 31, 2023 Why Account Managers need a point of view on AI Unless you’ve been living under a rock since December 2022, you’ll know generative AI has… Jenny 0