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Client win back campaign

Account management skills development Agency Leadership Grow your business Improve Account Management Skills

How account managers can run a revenue boosting client win-back campaign

Ever thought about winning back your past clients? It could be one of the most…

JennyNovember 7, 2024

Customer satisfaction

Account management skills development Agency Leadership Grow your business

5 ways a new client services director can transform your agency

I first met Emily Brown when she was a few months into her new role…

JennyOctober 23, 2024

Client calculating price

Account management skills development Agency Leadership Improve Account Management Skills New to Account Management

What to do when your client says they’ve found someone cheaper

An account director client of mine has been struggling with a client relationship. Unexpectedly, her…

JennyOctober 15, 2024

Account management skills development Agency Leadership Improve Account Management Skills Training

Three ways to trip up your account manager

The account manager's role is hard. Some argue it's the hardest in the agency.

JennyAugust 8, 2024

Agency project manager billable hour

Account management skills development Agency Leadership Business

Will agencies need fewer project managers in the future?

How the demise of the billable hour will affect agency roles… Agencies typically price…

JennyJuly 10, 2024

Office exit

Account management skills development Agency Leadership Improve Account Management Skills

Why do clients ditch agencies?

Is the agency business model holding account managers back?

JennyJune 19, 2024

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